“It’s not iteration if you do it only once.”: Lean UX and pushing for iteration in a waterfall world

Professional Forum

Wednesday, April 07, 2021: 2:00pm - 3:00pm - - Professional Forum

Gretchen Halverson, Minneapolis Institute of Art, USA, Alyssa Machida, The Huntington Library, Art Museum, and Botanical Gardens, USA, Molly Horton, , , Lexi Rose, ,

Jeff Patton, author of “User Story Mapping” and advocate of user-focused project management methodologies, noted plainly that “It’s not iteration if you do it only once.” All too often, cross-functional project teams commit to taking an iterative approach to the project– to testing early and often; to focusing on the user and what they need– and slowly, as the project progresses, those priorities often fall to the wayside in favor of top down project management– management that privileges only a few stakeholders at the top, overestimates certain use-cases for the product, and requires fully baked plans before next steps can be taken, eliminating the capacity to adjust to feedback and testing. 

In this professional forum, we will break down the principles and processes of LeanUX, a methodology that combines Design Thinking and Agile software development, and Lean Startup methods which touts a “build-measure-learn” approach in order to minimize project risk and support teams in speed and efficiency. We’ll provide the tools and templates to begin implementing LeanUX practices on large-scale digital projects in museums while outlining the ways it improved outcomes for the creation of an online learning resource ultimately leading toward increased user adoption and benefits to internal relationships and collaboration.

Gothelf, Jeff and Josh Seiden, Lean UX: Designing Great Products with Agile Teams, 2016