Unstick Your Audience Thinking

Workshop - register now

Monday, April 05, 2021: 2:00pm - 5:00pm - - Workshop

Isabella Bruno, Radical Museum Futures, United States, Kyle Bowen, SuperHelpful, United States

In “Unstick Your Audience Thinking,”we will use future thinking tools to open our mindset about audiences and then we will learn about Jobs To Be Done framework, a way of looking at people’s goals in life and experience. Professional futurists have all kinds of exercises for actively challenging what you believe could or could not be different, helping get our brains unstuck about what we think is possible. Unsticking your mind is the basis of all creativity and personal reinvention. Why unstick your mind? If you’ve ever wanted to try something new, you’ve imagined the benefits of the new idea. If you’ve ever wanted to stop doing something that is considered vital but no one is asking for, you’ve fantasized about losing the dead weight and lighting your load. All that imagining is part of unsticking and making space for new, different thinking patterns about people’s goals in life and experience. Workshop led by KyleBowen (SuperHelpful) and Isabella Bruno (Radical Museum Futures)

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